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	<description>dedicated to franchise success at all levels...</description>
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		<item>
		<title>&#8220;Google for Franchises&#8221; on Facebook</title>
		<link>http://franchisessentials.wordpress.com/2012/01/28/google-for-franchises-on-facebook-2/</link>
		<comments>http://franchisessentials.wordpress.com/2012/01/28/google-for-franchises-on-facebook-2/#comments</comments>
		<pubDate>Sat, 28 Jan 2012 15:36:35 +0000</pubDate>
		<dc:creator>Paul Segreto</dc:creator>
				<category><![CDATA[Franchising]]></category>
		<category><![CDATA[Web 2.0/Social Media]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[franchise social media]]></category>
		<category><![CDATA[franchisEssentials]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google for Franchises]]></category>
		<category><![CDATA[Paul Segreto]]></category>

		<guid isPermaLink="false">http://franchisessentials.wordpress.com/?p=5852</guid>
		<description><![CDATA[Google for Franchises has been developed as a resource to the franchise community by franchisEssentials.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=franchisessentials.wordpress.com&amp;blog=6753805&amp;post=5852&amp;subd=franchisessentials&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Paul Segreto</media:title>
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	</item>
		<item>
		<title>IFA Member Feedback Requested</title>
		<link>http://franchisessentials.wordpress.com/2012/01/26/ifa-member-feedback-requested/</link>
		<comments>http://franchisessentials.wordpress.com/2012/01/26/ifa-member-feedback-requested/#comments</comments>
		<pubDate>Thu, 26 Jan 2012 16:43:07 +0000</pubDate>
		<dc:creator>Paul Segreto</dc:creator>
				<category><![CDATA[Franchising]]></category>
		<category><![CDATA[Web 2.0/Social Media]]></category>
		<category><![CDATA[#IFA2012]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[franchise convention]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[IFA]]></category>
		<category><![CDATA[Matt Haller]]></category>
		<category><![CDATA[Paul Segreto]]></category>
		<category><![CDATA[technology summit]]></category>

		<guid isPermaLink="false">http://franchisessentials.wordpress.com/?p=5848</guid>
		<description><![CDATA[This year, the IFA Convention’s Technology Summit will feature speakers from two of our newest members: Facebook and Google. Both organizations understand the franchising world has unique requirements and challenges and would like to better understand these unique issues. This feedback site has been created as a simple one-way communication channel for IFA members to submit their suggestions on what they would like to see each of these speakers address during the Tech Summit at this year’s convention. I would encourage you to send the link to the companies you represent or to fill out the questionnaires on their behalf.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=franchisessentials.wordpress.com&amp;blog=6753805&amp;post=5848&amp;subd=franchisessentials&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Paul Segreto</media:title>
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			<media:title type="html">Facebook_feedback</media:title>
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		<title>Apps Offer Sex Appeal in Mobile Marketing, But SMS Still King!</title>
		<link>http://franchisessentials.wordpress.com/2012/01/25/apps-offer-sex-appeal-in-mobile-marketing-but-sms-still-king/</link>
		<comments>http://franchisessentials.wordpress.com/2012/01/25/apps-offer-sex-appeal-in-mobile-marketing-but-sms-still-king/#comments</comments>
		<pubDate>Wed, 25 Jan 2012 14:25:28 +0000</pubDate>
		<dc:creator>Paul Segreto</dc:creator>
				<category><![CDATA[Franchise Marketing]]></category>
		<category><![CDATA[Franchising]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[Paul Segreto]]></category>
		<category><![CDATA[PowerPlay Mobile]]></category>
		<category><![CDATA[Todd Salerno]]></category>

		<guid isPermaLink="false">http://franchisessentials.wordpress.com/?p=5842</guid>
		<description><![CDATA[Just to put a fine point on the title of this post, it's worth emphasizing - while app's offer sex appeal in mobile marketing, SMS is still king! With 87% wireless penetration in the United States, and still far less than half of US consumers using smart phones, more companies and organizations are using the medium to reach out to existing and potential customers.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=franchisessentials.wordpress.com&amp;blog=6753805&amp;post=5842&amp;subd=franchisessentials&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">Paul Segreto</media:title>
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			<media:title type="html">PowerPlay Mobile</media:title>
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			<media:title type="html">Bookmark and Share</media:title>
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		<item>
		<title>Social Media: A Bridge Between Digital and Real Worlds</title>
		<link>http://franchisessentials.wordpress.com/2012/01/24/social-media-a-bridge-between-the-digital-and-real-worlds/</link>
		<comments>http://franchisessentials.wordpress.com/2012/01/24/social-media-a-bridge-between-the-digital-and-real-worlds/#comments</comments>
		<pubDate>Wed, 25 Jan 2012 04:00:59 +0000</pubDate>
		<dc:creator>Paul Segreto</dc:creator>
				<category><![CDATA[Franchising]]></category>
		<category><![CDATA[Web 2.0/Social Media]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[franchise social media]]></category>
		<category><![CDATA[franchisEssentials]]></category>
		<category><![CDATA[google maps]]></category>
		<category><![CDATA[Paul Adams]]></category>
		<category><![CDATA[Paul Segreto]]></category>
		<category><![CDATA[social media bridge]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://franchisessentials.wordpress.com/?p=4946</guid>
		<description><![CDATA[Businesses are under pressure to crack the social media code. There's all those tools and platforms to harness, and all those best practices to adopt. Staying on top of it is exhausting. Staying ahead of it is almost impossible.
<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=franchisessentials.wordpress.com&amp;blog=6753805&amp;post=4946&amp;subd=franchisessentials&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
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			<media:title type="html">Paul Segreto</media:title>
		</media:content>

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			<media:title type="html">bridge</media:title>
		</media:content>

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			<media:title type="html">Bookmark and Share</media:title>
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	</item>
		<item>
		<title>This Week on Franchise Today &#8211; &#8220;Politics of Lending, Lipstick on a Pig, and What Really Matters to Lenders&#8221;</title>
		<link>http://franchisessentials.wordpress.com/2012/01/24/this-week-on-franchise-today-politics-of-lending-lipstick-on-a-pig-and-what-really-matters-to-lenders/</link>
		<comments>http://franchisessentials.wordpress.com/2012/01/24/this-week-on-franchise-today-politics-of-lending-lipstick-on-a-pig-and-what-really-matters-to-lenders/#comments</comments>
		<pubDate>Wed, 25 Jan 2012 03:31:15 +0000</pubDate>
		<dc:creator>Paul Segreto</dc:creator>
				<category><![CDATA[Franchising]]></category>
		<category><![CDATA[Small Business]]></category>
		<category><![CDATA[Bob Coleman]]></category>
		<category><![CDATA[Coleman Report]]></category>
		<category><![CDATA[franchise finance]]></category>
		<category><![CDATA[franchise lending]]></category>
		<category><![CDATA[Franchise Today]]></category>
		<category><![CDATA[Joe Caruso]]></category>
		<category><![CDATA[Paul Segreto]]></category>
		<category><![CDATA[small business credit]]></category>

		<guid isPermaLink="false">http://franchisessentials.wordpress.com/?p=5831</guid>
		<description><![CDATA[This week on Franchise Today, Host, Paul Segreto welcomes as his guest, Bob Coleman, the country's foremost expert on franchise and small business lending. Bob is a frequent guest on Fox Business News and is often quoted by a variety of financial media outlets, including the Wall Street Journal, Bloomberg, Forbes, CNN/Money and the New York Times.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=franchisessentials.wordpress.com&amp;blog=6753805&amp;post=5831&amp;subd=franchisessentials&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://franchisessentials.wordpress.com/2012/01/24/this-week-on-franchise-today-politics-of-lending-lipstick-on-a-pig-and-what-really-matters-to-lenders/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
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			<media:title type="html">Paul Segreto</media:title>
		</media:content>

		<media:content url="http://franchisessentials.files.wordpress.com/2012/01/franchise-today-round-21.jpg?w=300" medium="image">
			<media:title type="html">Franchise Today Round 2</media:title>
		</media:content>

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		<item>
		<title>Dina Dwyer-Owens, CEO of The Dwyer Group, to Appear on &#8220;Undercover Boss&#8221; Jan. 22</title>
		<link>http://franchisessentials.wordpress.com/2012/01/19/dina-dwyer-owens-ceo-of-the-dwyer-group-to-appear-on-undercover-boss-jan-22/</link>
		<comments>http://franchisessentials.wordpress.com/2012/01/19/dina-dwyer-owens-ceo-of-the-dwyer-group-to-appear-on-undercover-boss-jan-22/#comments</comments>
		<pubDate>Fri, 20 Jan 2012 02:42:20 +0000</pubDate>
		<dc:creator>Paul Segreto</dc:creator>
				<category><![CDATA[Franchising]]></category>
		<category><![CDATA[CBS Undercover Boss]]></category>
		<category><![CDATA[Dina Dywer-Owens]]></category>
		<category><![CDATA[IFA Convention]]></category>
		<category><![CDATA[Paul Segreto]]></category>
		<category><![CDATA[The Dwyer Group]]></category>

		<guid isPermaLink="false">http://franchisessentials.wordpress.com/?p=5815</guid>
		<description><![CDATA[Dina Dwyer-Owens, Chairwoman and CEO of The Dwyer Group, will appear on CBS&#8217;s hit reality show &#8220;Undercover Boss,&#8221; on Sunday, Jan. 22 at 8 p.m. ET/ 7 p.m. CT. The two-time Emmy nominated &#8220;Undercover Boss&#8221; kicks off its third season on Jan. 15 and continues the quest to enable some of the world&#8217;s most successful [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=franchisessentials.wordpress.com&amp;blog=6753805&amp;post=5815&amp;subd=franchisessentials&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://franchisessentials.wordpress.com/2012/01/19/dina-dwyer-owens-ceo-of-the-dwyer-group-to-appear-on-undercover-boss-jan-22/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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			<media:title type="html">Paul Segreto</media:title>
		</media:content>

		<media:content url="http://franchisessentials.files.wordpress.com/2012/01/dina-dwyer-owens1.jpg" medium="image">
			<media:title type="html">Dina Dwyer-Owens</media:title>
		</media:content>

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		<item>
		<title>Webinar Leverages Social Media and Customer Feedback to Improve Your Operations</title>
		<link>http://franchisessentials.wordpress.com/2012/01/19/webinar-leverages-social-media-and-customer-feedback-to-improve-your-operations/</link>
		<comments>http://franchisessentials.wordpress.com/2012/01/19/webinar-leverages-social-media-and-customer-feedback-to-improve-your-operations/#comments</comments>
		<pubDate>Fri, 20 Jan 2012 01:44:54 +0000</pubDate>
		<dc:creator>Paul Segreto</dc:creator>
				<category><![CDATA[Franchise Assistance]]></category>
		<category><![CDATA[Franchise Marketing]]></category>
		<category><![CDATA[Franchising]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Web 2.0/Social Media]]></category>
		<category><![CDATA[customer feedback]]></category>
		<category><![CDATA[franchises]]></category>
		<category><![CDATA[franchisEssentials]]></category>
		<category><![CDATA[FranSummit]]></category>
		<category><![CDATA[Mindy Golde]]></category>
		<category><![CDATA[Paul Segreto]]></category>
		<category><![CDATA[Systino]]></category>
		<category><![CDATA[webinar]]></category>

		<guid isPermaLink="false">http://franchisessentials.wordpress.com/?p=5810</guid>
		<description><![CDATA[“It's Easier to Grow Your Business When You Know What's At Risk &#38; How To Fix It!” a free one-hour webinar launching Tuesday, January 31, 2011 at 12N PST (2 p.m. CST &#38; 3 p.m. EST).  The interactive webinar is presented by Mindy Golde, director of development at Systino, Inc. and hosted by Paul Segreto, president and CEO of franchisEssentials and co-founder of FranSummit, which is producing the webinar.  FranSummit specializes in the production of eLearning events developed exclusively for the franchise community worldwide, including webinars, virtual summits and online workshops.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=franchisessentials.wordpress.com&amp;blog=6753805&amp;post=5810&amp;subd=franchisessentials&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://franchisessentials.wordpress.com/2012/01/19/webinar-leverages-social-media-and-customer-feedback-to-improve-your-operations/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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			<media:title type="html">Paul Segreto</media:title>
		</media:content>

		<media:content url="http://franchisessentials.files.wordpress.com/2012/01/systino_logo_black.jpg" medium="image">
			<media:title type="html">systino_logo_black</media:title>
		</media:content>

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		<item>
		<title>Webinar &#8211; Franchise Online Marketing Tactics to Hit Your 2012 Goals</title>
		<link>http://franchisessentials.wordpress.com/2012/01/13/webinar-franchise-online-marketing-tactics-to-hit-your-2012-goals/</link>
		<comments>http://franchisessentials.wordpress.com/2012/01/13/webinar-franchise-online-marketing-tactics-to-hit-your-2012-goals/#comments</comments>
		<pubDate>Fri, 13 Jan 2012 12:40:50 +0000</pubDate>
		<dc:creator>Paul Segreto</dc:creator>
				<category><![CDATA[Franchise Marketing]]></category>
		<category><![CDATA[Franchising]]></category>
		<category><![CDATA[Web 2.0/Social Media]]></category>
		<category><![CDATA[ElementsLocal]]></category>
		<category><![CDATA[Jeremy LaDuque]]></category>
		<category><![CDATA[webinar]]></category>

		<guid isPermaLink="false">http://franchisessentials.wordpress.com/?p=5795</guid>
		<description><![CDATA[So, let&#8217;s ask some hard, riveting questions&#8230; Are you a franchise marketer setting your goals for the year? Will social media play a major or minor role? Do you have the tools in place for franchisees to be successful locally? How will you measure success? On Wednesday, January 18th at 12PM CST, ElementsLocal, which provides online marketing, [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=franchisessentials.wordpress.com&amp;blog=6753805&amp;post=5795&amp;subd=franchisessentials&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
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			<media:title type="html">Paul Segreto</media:title>
		</media:content>

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			<media:title type="html">free-webinar1</media:title>
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		<title>Organizers of Inaugural Franchise Social Media Summit Announce 2012 FranSummit Series</title>
		<link>http://franchisessentials.wordpress.com/2012/01/11/organizers-of-inaugural-franchise-social-media-summit-announce-2012-fransummit-series/</link>
		<comments>http://franchisessentials.wordpress.com/2012/01/11/organizers-of-inaugural-franchise-social-media-summit-announce-2012-fransummit-series/#comments</comments>
		<pubDate>Thu, 12 Jan 2012 03:55:36 +0000</pubDate>
		<dc:creator>Paul Segreto</dc:creator>
				<category><![CDATA[Franchising]]></category>
		<category><![CDATA[Web 2.0/Social Media]]></category>
		<category><![CDATA[ElementsLocal]]></category>
		<category><![CDATA[Fishman Public Relations]]></category>
		<category><![CDATA[franchise education]]></category>
		<category><![CDATA[franchise social media]]></category>
		<category><![CDATA[Franchise Social Media Summit]]></category>
		<category><![CDATA[franchisEssentials]]></category>
		<category><![CDATA[FranSummit]]></category>
		<category><![CDATA[Jeremy LaDuque]]></category>
		<category><![CDATA[Paul Segreto]]></category>

		<guid isPermaLink="false">http://franchisessentials.wordpress.com/?p=5789</guid>
		<description><![CDATA[Full Schedule of Webinars/Workshops to Cover Sales, Marketing, PR, Social Media and Technology CHICAGO, IL – Based on the franchise community’s overwhelming positive response to the original 2011 Franchise Social Media Summit, organizers Paul Segreto, President and CEO of franchisEssentials, and Jeremy LaDuque, President and CEO of Elements Local, announced they will deliver a full [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=franchisessentials.wordpress.com&amp;blog=6753805&amp;post=5789&amp;subd=franchisessentials&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
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		<geo:lat>30.157993</geo:lat>
		<geo:long>-95.489384</geo:long>
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			<media:title type="html">Paul Segreto</media:title>
		</media:content>

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			<media:title type="html">Computer Monitors Shaking Hands</media:title>
		</media:content>

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		<title>This Week on Franchise Today &#8211; Optimizing Human Capital Strategies for Success and Profit in the 21st Century</title>
		<link>http://franchisessentials.wordpress.com/2012/01/10/this-week-on-franchise-today-optimizing-human-capital-strategies-for-success-and-profit-in-the-21st-century/</link>
		<comments>http://franchisessentials.wordpress.com/2012/01/10/this-week-on-franchise-today-optimizing-human-capital-strategies-for-success-and-profit-in-the-21st-century/#comments</comments>
		<pubDate>Wed, 11 Jan 2012 00:54:09 +0000</pubDate>
		<dc:creator>Paul Segreto</dc:creator>
				<category><![CDATA[Franchising]]></category>
		<category><![CDATA[Court Williams]]></category>
		<category><![CDATA[Franchise Today]]></category>
		<category><![CDATA[HR and franchising]]></category>
		<category><![CDATA[HVS Executive Search]]></category>
		<category><![CDATA[Joe Caruso]]></category>
		<category><![CDATA[Paul Segreto]]></category>

		<guid isPermaLink="false">http://franchisessentials.wordpress.com/?p=5785</guid>
		<description><![CDATA[In this first segment of Franchise Today in 2012, Paul Segreto welcomes as his guest, Court Williams, Partner &#8211; North America, HVS Executive Search. Paul and Court discuss how to optimize human capital strategies for success and profit in the 21st century. Court comes to HVS Executive Search with over 20 years of executive search [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=franchisessentials.wordpress.com&amp;blog=6753805&amp;post=5785&amp;subd=franchisessentials&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>1</slash:comments>
		<georss:point>30.157993 -95.489384</georss:point>
		<geo:lat>30.157993</geo:lat>
		<geo:long>-95.489384</geo:long>
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			<media:title type="html">Paul Segreto</media:title>
		</media:content>

		<media:content url="http://franchisessentials.files.wordpress.com/2012/01/franchise-today-round-2.jpg?w=300" medium="image">
			<media:title type="html">Franchise Today Round 2</media:title>
		</media:content>

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		<title>2012 IFA Convention &#8211; Great Opportunity to Network and Learn</title>
		<link>http://franchisessentials.wordpress.com/2012/01/09/2012-ifa-convention-great-opportunity-to-network-and-learn/</link>
		<comments>http://franchisessentials.wordpress.com/2012/01/09/2012-ifa-convention-great-opportunity-to-network-and-learn/#comments</comments>
		<pubDate>Tue, 10 Jan 2012 01:14:15 +0000</pubDate>
		<dc:creator>Paul Segreto</dc:creator>
				<category><![CDATA[Franchising]]></category>
		<category><![CDATA[#IFA2012]]></category>
		<category><![CDATA[franchise convention]]></category>
		<category><![CDATA[IFA]]></category>
		<category><![CDATA[IFA Convention 2012]]></category>
		<category><![CDATA[International franchise Association]]></category>
		<category><![CDATA[Jack Earle]]></category>
		<category><![CDATA[Paul Segreto]]></category>
		<category><![CDATA[Steve Caldeira]]></category>

		<guid isPermaLink="false">http://franchisessentials.wordpress.com/?p=5772</guid>
		<description><![CDATA[All franchisors should be represented at the 2012 International Franchise Association Annual Convention in Orlando, FL from February 11-14. The star studded educational program and exhibition is detailed in the IFA Convention Brochure.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=franchisessentials.wordpress.com&amp;blog=6753805&amp;post=5772&amp;subd=franchisessentials&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>1</slash:comments>
		<georss:point>30.157993 -95.489384</georss:point>
		<geo:lat>30.157993</geo:lat>
		<geo:long>-95.489384</geo:long>
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			<media:title type="html">Paul Segreto</media:title>
		</media:content>

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			<media:title type="html">ifa2012logo</media:title>
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		<title>Franchise Failure &#8211; What Would You Do?</title>
		<link>http://franchisessentials.wordpress.com/2011/12/30/franchise-failure-what-would-you-do/</link>
		<comments>http://franchisessentials.wordpress.com/2011/12/30/franchise-failure-what-would-you-do/#comments</comments>
		<pubDate>Fri, 30 Dec 2011 12:13:53 +0000</pubDate>
		<dc:creator>Paul Segreto</dc:creator>
				<category><![CDATA[Franchise Assistance]]></category>
		<category><![CDATA[Franchising]]></category>
		<category><![CDATA["franchise failure"]]></category>
		<category><![CDATA[franchise success]]></category>
		<category><![CDATA[franchisEssentials]]></category>
		<category><![CDATA[Paul Segreto]]></category>

		<guid isPermaLink="false">http://franchisessentials.wordpress.com/?p=5766</guid>
		<description><![CDATA[The following is an excerpt from a recent article on CNBC.com about business failure. The article, Five Businesses That Did Not Survive 2011 included one business that was a franchise... actually, a franchisor, Just Mouldings. The excerpt about Just Mouldings demise was subtitled, "We Did Everything Right". <img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=franchisessentials.wordpress.com&amp;blog=6753805&amp;post=5766&amp;subd=franchisessentials&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>10</slash:comments>
		<georss:point>30.157993 -95.489384</georss:point>
		<geo:lat>30.157993</geo:lat>
		<geo:long>-95.489384</geo:long>
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			<media:title type="html">Paul Segreto</media:title>
		</media:content>

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			<media:title type="html">Business Failure</media:title>
		</media:content>

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		<title>Unique Franchise Model Raises Questions&#8230;</title>
		<link>http://franchisessentials.wordpress.com/2011/12/29/unique-franchise-model-raises-questions/</link>
		<comments>http://franchisessentials.wordpress.com/2011/12/29/unique-franchise-model-raises-questions/#comments</comments>
		<pubDate>Thu, 29 Dec 2011 17:30:31 +0000</pubDate>
		<dc:creator>Paul Segreto</dc:creator>
				<category><![CDATA[Franchising]]></category>
		<category><![CDATA[Chick-fil-A]]></category>
		<category><![CDATA[franchise model]]></category>
		<category><![CDATA[franchise success]]></category>
		<category><![CDATA[Paul Segreto]]></category>

		<guid isPermaLink="false">http://franchisessentials.wordpress.com/?p=5756</guid>
		<description><![CDATA[As most everyone in franchising knows, the Chick-fil-A franchise opportunity is quite unique, especially as compared to thousands of other franchise opportunites across all industry segments. 

It appears Chick-fil-A has been quite successful with this unique business model, so why haven't more franchisors followed suit? And, for the ones that have, why haven't they succeeded?
<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=franchisessentials.wordpress.com&amp;blog=6753805&amp;post=5756&amp;subd=franchisessentials&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
		<georss:point>30.157993 -95.489384</georss:point>
		<geo:lat>30.157993</geo:lat>
		<geo:long>-95.489384</geo:long>
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			<media:title type="html">Paul Segreto</media:title>
		</media:content>

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			<media:title type="html">question-marks</media:title>
		</media:content>

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		<title>Social Media Marketing Predictions for 2012</title>
		<link>http://franchisessentials.wordpress.com/2011/12/29/social-media-marketing-predictions-for-2012/</link>
		<comments>http://franchisessentials.wordpress.com/2011/12/29/social-media-marketing-predictions-for-2012/#comments</comments>
		<pubDate>Thu, 29 Dec 2011 14:20:01 +0000</pubDate>
		<dc:creator>Paul Segreto</dc:creator>
				<category><![CDATA[Franchising]]></category>
		<category><![CDATA[Web 2.0/Social Media]]></category>
		<category><![CDATA[franchise social media]]></category>
		<category><![CDATA[franchisEssentials]]></category>
		<category><![CDATA[Paul Segreto]]></category>
		<category><![CDATA[predictions 2012]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://franchisessentials.wordpress.com/?p=5749</guid>
		<description><![CDATA[Well, it's that time of year when it seems like everyone is making some type of prediction or another for the upcoming year... and in the world of social media not only is it no different, it's actually over the top as we preview list after list. The following was posted today on Social Media B2B, an excellent resource for social media information.<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=franchisessentials.wordpress.com&amp;blog=6753805&amp;post=5749&amp;subd=franchisessentials&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
		<georss:point>30.157993 -95.489384</georss:point>
		<geo:lat>30.157993</geo:lat>
		<geo:long>-95.489384</geo:long>
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			<media:title type="html">Paul Segreto</media:title>
		</media:content>

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			<media:title type="html">predictions</media:title>
		</media:content>

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		<title>How Much Change Is Good?</title>
		<link>http://franchisessentials.wordpress.com/2011/12/20/how-much-change-is-good/</link>
		<comments>http://franchisessentials.wordpress.com/2011/12/20/how-much-change-is-good/#comments</comments>
		<pubDate>Tue, 20 Dec 2011 13:52:38 +0000</pubDate>
		<dc:creator>Paul Segreto</dc:creator>
				<category><![CDATA[Business 101]]></category>
		<category><![CDATA[Franchising]]></category>
		<category><![CDATA[busines success]]></category>
		<category><![CDATA[business change]]></category>
		<category><![CDATA[franchisEssentials]]></category>
		<category><![CDATA[Paul Segreto]]></category>

		<guid isPermaLink="false">http://franchisessentials.wordpress.com/?p=3900</guid>
		<description><![CDATA[Like a ship at sea, a business needs to change in a long, sweeping manner. Short, harsh changes in direction will create havoc. And, like a ship at sea, there needs to be a definite destination, a well thought out plan to get there in a certain time frame and with specific resources. But, what [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=franchisessentials.wordpress.com&amp;blog=6753805&amp;post=3900&amp;subd=franchisessentials&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>2</slash:comments>
		<georss:point>30.157993 -95.489384</georss:point>
		<geo:lat>30.157993</geo:lat>
		<geo:long>-95.489384</geo:long>
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			<media:title type="html">Paul Segreto</media:title>
		</media:content>

		<media:content url="http://franchisessentials.files.wordpress.com/2010/10/change.jpg?w=300" medium="image">
			<media:title type="html">change</media:title>
		</media:content>

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