franchisEssentials

dedicated to franchise success at all levels…

Franchisors, Act Now, and Pay What You Can!

success-photoDuring this economic downturn that continues to surround us, there have been several reports of restaurants and other small businesses offering their services for whatever the customer wants to pay. When asked, these small business owners claim this is being done as their part to help stimulate the economy and help those in need. The common thoughts and sentiment behind their actions are “we’re all in this together, and we all need to help each other if we’re to survive. It’s for the good of the entire country.”

In the franchise community, mature, emerging and startup franchisors alike, have been affected one way or the other by problems stemming from the nation’s current economic problems. Many franchisors have expressed concern about declining franchise sales. Startups are worried about failing before they get a chance to start offering their franchise opportunity. Mature and emerging franchise organizations are exploring ways to improve franchisee revenue as it directly affects franchisors’ royalty stream. All seem to have the desire to be proactive in making things happen to remedy the situation but many have their hands tied by decreasing revenue and limited budgets. Here’s where I’ll do my part to help the franchise community address survival and growth issues.

Just like the small business and restaurant owners described above, I will offer my services to franchisors for what they are able to pay. This is a very bold initiative but I’m willing to help, just as I am currently mentoring franchisors (at no charge) that have requested my assistance. Why not keep the ball rolling? Sure, I’d like to see my business grow and hope franchisors I help will be satisfied with my services and will continue working with me in the future. And, although my business has steadily grown over the past year, I need to continue developing the business as well, and every little bit certainly helps.

My offer has few restrictions. One, I ask that franchisors be fair as I am being fair. Obviously, I can’t work for nothing as anyone else could not work for nothing. Two, I expect client participation in whatever project we agree upon, as our mutual goal is to make the project a success. Last, I ask that the payment amounts we agree upon be remitted promptly, as for me to be able to continue doing business under this offer positive cash flow takes precedence over profit.

The process to take advantage of this offer is quite simple. First, contact me so we can set up a telephone conversation to discuss your current situation and desired results. Next, I’ll present you with my recommendations. These will include the normal cost to implement the recommended plan of action. Upon your review, you will tell me the amount you could pay. Last, we’ll discuss the same to make sure we both understand each other’s expectations, and ability to accomplish the same, in order to move forward.

A complete description of my personal experience, and my organizations’ services and capabilities, can be found on my various websites and profiles including franchisEssentials, 21st Century Franchise Coach and Paul Segreto Linkedin Profile.

For further discussion, or to find out how I can help your organization achieve its goals and objectives, please contact me at segreto.paul@gmail.com.

March 25, 2009 - Posted by | Franchise Development, Franchise Marketing, Franchise Sales, Franchising, Lead Generation, Public Relations | , , , , , , ,

1 Comment »

  1. [...] franchisEssentials created an interesting post today on Franchisors, Pay What You Can For Consulting Services!Here’s a short outlineDuring the economic downturn that continues to surround us, there have been several reports of restaurants and other businesses offering their services for whatever the customer wants to pay. When asked, these small business owners claim this is being done as their part to help stimulate the economy. The common thoughts and sentiment behind these actions are “we’re all in this together, and we all need to help each other if we’re to survive.” In the franchise community, most of us have been affe [...]

    Pingback by Topics about Economy » Archive » Franchisors, Pay What You Can For Consulting Services! | March 25, 2009 | Reply


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